Presentation design with multimedia scientific poster format

Authors

DOI:

https://doi.org/10.29105/pc.v4i1.29

Keywords:

model, academic presentation, scientific presentation, poster

Abstract

Scientific presentations have no requirements of structure or number of words or slides, what is usually a problem for beginners. In contrast, scientific posters have a defined format and an attractive visual aspect. Therefore, this practical presentation design guide with poster guidelines is proposed. A systematic review of poster design and presentation was made, looking for articles that meet four quality criteria. Four categories were identified and used to analyze winning posters. Results indicates that those follow most of the suggestions from which a design model was built and applied to this text as example.

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Author Biographies

Gustavo R. Peña y Lillo, Autonomous University of Nuevo León

Sound Designer and Sound Design teacher (UANL, TEC MTY). He has worked as a sound engineer, editor and sound designer for commercials, short films, documentaries and movies. He last short film (Intrusos, 2021) was selected in several international festivals. Electronics engineer, specialized in Acoustics and Sound Systems, with a Master of Art, on cinematography and psychoanalysis. Carry out a line of research
on the use of board games as motivation in university students for creative projects in careers universities of audiovisual production. Has published articles with the first two parts of the investigation, he presented the 3rd part at the International Games Forum (Layout-devhr) in September 2022. He has also published articles on sound in cinema and an interactive digital book: “Video microphones: 12 applications explained.” His master's thesis was awarded by the UANL with the first prize in the area of ​​Arts and Humanities.

Alma Delia Banda Castillo, Autonomous University of Nuevo León

Alma Delia Banda Castillo, born in Monterrey Nuevo León; Mexico, Graduate in Visual Arts with a specialty in Cameraography by the Faculty of Visual Arts of the Autonomous University from Nuevo León (UANL), Master of Arts with Specialization in Education by the Postgraduate Art of the Faculty of Visual Arts of the UANL. He has been teaching since January 2001. Leader of the Academic Body of Digital Culture and Audiovisual Production with the development of the Transmedia Gallery called Empty Space. Certified in Microsoft products for the implementation of virtual classes like MS Teams, Forms, Sway, Stream, OneNote Onedrive, among others. Held an in-person Innovation Workshop in 2019 in Teaching and Learning, endorsed by the PAU with affiliation with Harvard University. He currently works as head of the Digital Innovation and Development area coordinating the Innovation, Communication and Image, Production departments Digital and Informatics from the same Faculty. She is a coordinator of Distance Education, as well as Nexus coordinator of the Faculty. Along with these activities, it develops projects to
different clients including banks and private sector companies in the area of ​​UX, UI, as well as web page programming and mobile apps. Likewise, since August 2022, it has been conducting studies on artificial intelligence and its use to academic purposes.

José Eduardo Mallén Lomas, Autonomous University of Nuevo León

He studied a Bachelor's Degree in Graphic Design at the University of Monterrey, in 2008 he obtained a Master's Degree in Design and Management of Art at the Elisava School of Design by Pompeu University
Fabra in Barcelona, ​​in 2014 obtained his Master's Degree in Graphic Design at the Faculty of Visual Arts and has a Doctor of Philosophy with Accentuation in Cultural Studies. Has collaborated with companies from Pull & Bear in Ireland, Mango in Barcelona, ​​as well as carrying out projects for the brands Jaguar, Tecate, Morama, among others and is currently dedicated to teaching and investigation. He has participated from teaching to creation of Social Innovation projects solving problems of graphic communication that people with disabilities have developing with students in the Innovation class the Bachelor's Degree in Graphic Design from the Faculty of Visual Arts. In his research work, he has focused on the study of the application of Design Thinking in Graphic Design agencies of the city ​​of Monterrey, to study his creative process, through non-participatory observation and its influence on the environment
cultural. Has made a directory of Design agencies in Monterrey. Your commitment to innovation and understanding depth of graphic design as a tool are reflected in each stage of his career and in his current research.

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Published

2023-12-20

How to Cite

Peña y Lillo, G. R., Banda Castillo, A. D., & Mallén Lomas, J. E. (2023). Presentation design with multimedia scientific poster format. Paradigma Creativo, 4(1), 4–15. https://doi.org/10.29105/pc.v4i1.29

Issue

Vol. 4 No. 1 (2023): Enero-Diciembre 2023

Section

Articles

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Copyright (c) 2023 Gustavo R. Peña y Lillo, Alma Delia Banda Castillo, José Eduardo Mallén Lomas

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